Ford spoke to India’s favourite bloggers!
At the sidelines of the world’s most exciting consumer technology trade show in Las Vegas held in January—CES 2011—a few senior managers at Ford Motor Company spoke to India’s favourite bloggers: Kamla Bhatt (of the Kamla Show) and Kiruba Shankar. As Kamla and Kiruba posed them one question after another, we got some unusual and [...]
India’s got Vibrancy, says Jim Farley
In a recent interview to NDTV Profit, Jim Farley, Group Vice President (Marketing and Communications) at the Ford Motor Company, spoke about the vibrancy of the Indian market, the differences between Indian and Chinese car buyers, and challenges of communicating the Ford’s brand promise in India. About India, he said, “This is a very unique [...]
