One India with One Ford
What do you do when you want to spread the message of peace all over the country? Why, you drive through it, of course! Dilpreet Singh Bindra, director of catering sales at the Taj Palace Delhi, drove across India in a 13,000-km journey in his Ford Fusion, connecting with Taj employees and the people of [...]
Chennai factory is dressed up to deliver the new Figo!
The Ford Figo, which we unveiled last month, garnered much attention in India and around the world. From the common man to the world’s leading news publications — everyone is talking about it. For this fabulous new car, we have a fabulous factory — our rejuvenated integrated manufacturing plant in Maraimalai Nagar, Chennai. The plant [...]
View from the Top: Alan Mulally
President and CEO Alan Mulally thrilled us when he said, “When you walk into a Ford showroom, you will be able to get every vehicle from there you can dream of,” at the Chennai town hall. “We are going to be best-in-class for every vehicle we make,” he added as 5000 of us from Ford [...]
Ford India rocks!
Alan Mulally and the Ford Figo got a hearty welcome from more than 5,000 Ford employees at our town hall meeting in Chennai last week. We think this was a record audience for a Mulally town hall meeting anywhere in the world! “Ford India rocks!” were Mr Mulally’s first words, and we responded with thunderous [...]
What the Press is Saying
The Figo reveal has created ripples in the Indian auto industry and the news media. We bring you snippets from the press coverage. Economic Times leads the way with the headline “India will build Ford’s Figo”, while The Hindu Business Line declares that “Everything about it [Figo] says it is a Ford”. Mint features an [...]
The Ford Figo Revealing Moment
Here are the best moments of our unveiling event yesterday. Watch the Ford Figo drive out for the first time and what president and CEO Alan Mulally had to say about Ford and the new car. What do you think of the Figo? Let us know.
Ford Figo is here!
It’s anything but small- it’s substantial. It’s a Ford. And it’s finally revealed! Say hello to the newest member of the Ford carline in India– the Ford Figo! Figo is colloquial Italian for “cool”, and our new car personifies the vibrant spirit and youthful character of its name, plus the quality and substance car buyers [...]
First Gear
Hi, Welcome to Driving Ford, the Ford India blog that gives car lovers and Ford fans a behind-the-scenes look at our new car and a lowdown on its progress and rollout. Our blog is like a two-way road — we want to hear what you have to say too! So do give us your suggestions, [...]
