Catch the first glimpse of the Ford all-new Global Vehicle LIVE!
Be one of the first in the world to get a sneak peek of a one-of-a-kind Global Vehicle aimed at attracting a new generation of consumers in different global markets. Watch it live right here at 4 pm IST today before it is previewed globally at 11th Auto Expo 2012 tomorrow.
Ford Figo Bharat Yatra: a legend comes to life
The epic, Ramayana, resonates with Indians all over the world. Scholars and historians of other nationalities have also been fascinated by the legends of the Ramayana. Although we all know the stories and its central characters, rarely do we have the chance to visit places connected with it. On the Ford Figo Bharat Yatra, our [...]
Ford Figo Bharat Yatra: Farewell, Andhra Pradesh
As the Andhra Pradesh segment of the Ford Figo Bharat Yatra draws to a close in the next couple of days, it was time to reflect on our team’s days in this beautiful state. The diversity of the terrain—from navigating the inclines and sharp turns of the Eastern Ghats to cruising over the rolling hills [...]
Ford India Sales up 40% for the Year
Just a quick update to announce some good news - Ford India’s sales have increased 40% so far this year, continuing to outpace the market. Ford sold 80,332 wholesale and export vehicles from January to August 2011, compared to 57,303 units sold during the same period last year. Ford India also sold 8,914 combined wholesale [...]
Ford Figo Bharat Yatra: celebrating Eid in Punjab heartland
The holy month of Ramadan came to a close today and all across India Eid celebrations are underway. Our very own Ford Figo Bharat Yatra in Punjab has had the pleasure of soaking in the festivities. Yesterday, on the eve of Eid, our team spent the day in the town of Ahmedgarh in Sangrur district. [...]
Ford Figo Bharat Yatra: Memoirs of a rainy weekend
It was a wet and moist weekend. As the Figo Bharat Yatra team navigated across the different terrains of the Indian countryside, the rain followed us like a loyal friend. Through the nawabi streets of Bhopal in Madhya Pradesh, to Vizianagaram, the cultural capital of Andhra Pradesh and the royal palaces in Dungarpur, Rajasthan, it [...]
Ford Figo Bharat Yatra: From British colonies to Italian namesakes
Tucked amid mystic blue hills and undulating plains carpeted with emerald green tea plantations, Digboi, the oil city of Assam was the Ford East India Yatra’s next destination. A town that has retained its colonial ambience, Digboi possesses a 100-year-old oil producing field and the world’s oldest operating oil refinery. On August 25, as the [...]
Ford Figo Bharat Yatra: Fraternizing with generation next
The Marathwada Express was ready to depart from Dharmabad railway station on the morning of August 24. Dharmabad, a town on the Maharashtra-Andhra Pradesh border, is one of the busiest railway stations on the south-central railway line. With just 10 minutes left for the train’s departure, the platform that is generally bustling with frenetic activity [...]
Ford Figo Bharat Yatra: Taking the mid-week excitement meter high
A star performance by our local dealership, Kauvery Ford in Mysore, made our Ford Figo Bharat Yatra in Maddur and Mandya a raving success on Tuesday, August 23. Maddur, known for its tasty maddur vadas, and Mandya, a political hub in Karnataka, are both in the thriving Mandya district. This district, which is one of [...]
Ford Figo Bharat Yatra: Janamastami revelry over the weekend
Rajasthan and Punjab in northwest India is known for colorful garments, vibrant folk music and delectable cuisine. Our team got a glimpse of the rich culture during the weekend Janamastami revelry. Families were out dressed in their finery shopping, meeting friends and relatives, and visiting temples. Our team was happy to be in this part [...]
