Ford Figo Bharat Yatra: Curtains fall on a grand tour
Whooooooosh…the Ford Figo caravan zoomed into the final destination of the Ford Figo Bharat Yatra, Bhubaneswar, Orissa. It was October 19and the Maharashtra-Orissa segment of the Yatra was culminating. A welcome tent had been set up to receive the Figo team and celebrate a triumphant 84 days on the road. This cross-country took the team [...]
Ford Figo Bharat Yatra: Journey through deserts, mountains and valleys
All good times have to end, and the Ford Figo Bharat Yatra is no exception. Through this week different segments of the Yatra are wrapping up after having travelled 100-odd days each across different parts of the country. Yesterday, as three segments—Punjab, Kerala and Orissa—culminated, the teams received a rousing welcome from members of the [...]
Ford Figo Bharat Yatra: After 100 days on the road, it’s time for goodbyes
After adding over 15,000 kilometers to the Ford Figo odometer, our team in Tamil Nadu said farewell to the Ford Figo Bharat Yatra on October 16. The flag-off for this team began nearly four months earlier in Gujarat. For 100-odd days, they have traversed Gujarat and Tamil Nadu, taking the Figo to sleepy towns and [...]
Ford Figo Bharat Yatra: One weekend, two holy cities
In much of the world, Sunday is a holy day. This thought tied in to the Ford Figo Bharat Yatra this Sunday. Two segments of the Yatra spent their Sunday in the holy cities of Amritsar in Punjab and Puri in Orissa. Although they draw pilgrims of two different beliefs, the cities share a quality: [...]
Ford Figo Bharat Yatra: Picking up some French in Kerala
“Nous avons aussi parler français à Mahé (We also speak French in Mahe),” a visitor informed our surprised Figo team members. When they parked near the Mahatma Gandhi Government Arts College in Mahe, Kerala, the Figo team didn’t know they would be journeying into a ‘foreign land’ within India. After hearing some of the locals [...]
Ford Figo Bharat Yatra: Cuttack’s love for food, fun and the Figo
Sugary, sticky and utterly tasty. Figo team members couldn’t resist the temptations that surrounded them in Cuttack’s Choudhury Bazaar late Tuesday morning. The team indulged in Cuttack’s famous tennis-ball size rasgullas, while mingling with Katakis at the Figo tent in the bustling marketplace. Morning brought the team to Cuttack, originally named Kataka that means the [...]
Discover Smart Drive Season 2 is here!
Ladies and gentlemen, the Ford Figo Discover Smart Drive is back, about a year after we kicked off the first pan-India drive. Season 2 of Discover Smart Drive promises to be more exciting, more adventurous, more offbeat, and of course, smarter than Season 1. There are four routes this season (so we need four teams), [...]
Ford Figo Bharat Yatra: Mountain musings from Uttarakhand
Noted naturalist and author John Muir had said, “Climb the mountains and get their good tidings. Nature’s peace will flow into you as sunshine flows into trees. The winds will blow their own freshness into you, and their storms their energy, while cares drop off like autumn leaves.” After spending the last four days exploring [...]
Ford Figo Bharat Yatra: From selling Figos to sampling red hot chillies
With two spot bookings under their belt in Amritsar alone, the Punjab Figo team arrived in Majitha, Punjab on Saturday ready for a fruitful and fun weekend. Majitha is known in Punjab to be the home of Majitha Sridar (chiefs) clan, generals of Maharaja Ranjit Singh’s army during the first half of the 19th century. [...]
Ford Figo Bharat Yatra: Traversing the hills and vales of Uttarakhand
Roorkee, once an important Mughal city and now known as an educational destination, was the welcome point for the Ford Figo Bharat Yatra’s Uttarakhand segment. The Figo team made its way through the national highway that connects Delhi and Dehradun and stopped in Roorkee. Roorkee is placed between the Ganga and Yamuna rivers and is [...]
