Ford Figo Bharat Yatra: A land enchanted

Ever so often you come across something that captures your imagination, leaving you mesmerized and spell bound. It could be a fleeting melody, the vastness of the ocean, the scent of a flower or as in the Yatra’s case – the grandeur of the snowcapped Himalayan ranges.  On September 3rd, nestled in the bosom of [...]

Ford Figo Bharat Yatra: Kerala calling

It’s said that Kerala is “God’s Own Country” and it’s easy to understand what that means when you arrive there. More than just an exquisitely picturesque part of the country, its people, culture and places of religious importance for different faiths make this state a big draw for tourists.  The Figo team would be another [...]

Ford Figo Bharat Yatra: heart-warming stories of hot jalebis and cold badam milk

Madhya Pradesh is the ‘heart of Incredible India’ in more ways than one—its location, of course, and in what it embodies. Its forts echo the glorious past of India, palaces still shimmer with grandeur and forests span with wildlife in natural display. The Figo Yatra team also discovered the warmth and hospitality of the people [...]

Ford Figo Bharat Yatra: A crash course in history, from epics to Hindi films

The district of Karimnagar in northwest Andhra Pradesh is dotted with temples. Our Figo team spent the weekend of August 6-7 in this area, in the towns of Koratla and Sircilla.  Koratla is known for its large Sai Baba temple that draws devotees from around the country. Sircilla is famous for the lovely Lord Venkateshwara [...]

Ford Figo Bharat Yatra: Revealing the child within

In the 19th century, famous German philosopher Friedrich Nietzsche had said, “In every real man a child is hidden that wants to play.” The last weekend demonstrated how certain human traits withstand the passage of time, the above quote being one of them. As the Ford Figo travelled across the length and breadth of India, [...]

1 lakh Figo celebrations: Smilestones all the way!

One lakh Figos= one lakh smiles! Over the past year, the smart Ford Figo has been bringing smiles to families across India. And what better way to celebrate the car’s roaring success than to spread the Figo cheer! So if you’re one the smart Figo owners—we’ve got the 100,000 Ford Figo Smilestone Contest especially for [...]

Ford Figo Bharat Yatra: Hot food, cool car… Andhra on a platter

The mood at Laxmi Ford, one of the largest car dealerships in Vijayawada, was not too cheerful on the morning of July 6. Vijayawada, popularly known as the business capital of Andhra Pradesh, was looking forward to some action here. After days of intense preparation, the date of the Ford Figo Bharat Yatra flag-off had [...]

The Kinetic Figo: Explained!

As the youngest member of the kinetically-designed Ford family, the Figo is creating ripples among car enthusiasts. So we got Design Director for Ford Asia Pacific and Africa — Scott Strong himself, to explain the exterior design of the car. According to Mr Strong, the car is snug and just right for its class. The [...]

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Driving Ford is the official blog of Ford India. Established in 1995, Ford India is a wholly owned subsidiary of Ford Motor Company, a global automotive industry leader. Ford India manufactures and distributes automobiles and engines made at its modern integrated manufacturing facilities, at Maraimalai Nagar, near Chennai. With more than 4,000 employees, the company’s models include the All-New Fiesta, Endeavour, Classic and the Figo. For more information, visit India.Ford.com.


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