As the youngest member of the kinetically-designed Ford family, the Figo is creating ripples among car enthusiasts. So we got Design Director for Ford Asia Pacific and Africa — Scott Strong himself, to explain the exterior design of the car. According to Mr Strong, the car is snug and just right for its class. The graphic elements, shape, proportion and lines make it look very dynamic. The most significant kinetic design element is the comet tail-like gesture that runs through the body of the car.

For more such insights into the Figo’s design, check out the video below and tell us what you think of the car’s kinetic elements.