Sandeep’s buying the new Ford Figo!
Sometime in the first quarter of 2010, a young man called Sandeep will walk into a Ford dealership with his parents and wife, and drive out in the Figo. Later that evening, he’ll text his buddy: “Hey Akash, I just bought the Figo! Coming for a drive?” We’re not Nostradamus, but our marketing team’s little [...]