Top 5 Road Trips in India
By far the best way to experience India is by road. And our mighty Ford Endeavour is doing just that on “MyEndeavour alterrain” drive with 5 celebrities who have taken on their unfinished journeys to rejuvenate, to revive, to retrospect; while cascading through the most remote terrains, zooming along fancy new highways, negotiating their way [...]
A Salute to the Mothers on International Women’s Day
This International Women’s Day is even more special for us at Ford as we celebrate the day with the successful completion of the Sustainable Urban Mobility with Uncompromised Rural Reach (SUMURR) pilot programme – a project undertaken to facilitate better pre and post-natal care to expecting mothers and their infants in the remote corner of [...]
Endeavour Brewed in Coorg
“Travel is fatal to prejudice, bigotry, and narrow-mindedness, and many of our people need it sorely on these accounts. Broad, wholesome, charitable views of men and things cannot be acquired by vegetating in one little corner of the earth all one’s lifetime.” ~ Mark Twain The passion to travel, explore and discover new adventures has [...]
Ford’s Mighty Endeavour Drive in Ahemdabad
The Great Ford Endeavour Drive is back and how! An ideal way to showcase what Ford’s mighty SUV is capable of, The Great Ford Endeavour Drive 2012 kicked off in Ahmedabad this Saturday as Ford introduced the Endeavour’s true blue SUV character and go-anywhere abilities to the people of Gujarat. The participants enjoyed a power-packed [...]
The Feminine Touch Behind Ford Endeavour
She can raise a family, lead a board meeting, keep the house in order and even assemble a car! Believe it or not, but the sturdy looking, macho Ford Endeavour has a strong female backing behind its successful journey so far. Ford Endeavour’s stylish looks, luxurious feel, enormous space, advanced safety features and high-performance engine [...]
Ford Figo turns two- come join the party!
Birthdays are always a special occasion, and when the product whose birthday it is, happens to be India’s most loved and most awarded car in its segment – the Ford Figo – the occasion is that much more special. As the beloved Ford Figo turns two years old, Ford India has launched a unique campaign [...]
Top 5 winter care tips for your car
While winter is already here, it is not too late to pamper your car with the extra care that it needs this season. And although Indian winters are not always extreme, your car can still take a beating if not looked after well. Here are a few suggestions to keep your precious automobile in top-notch [...]
Ford India in 2011: Fun on (and off) the road
This year, the Ford Figo travelled all over India, while Discover Smart Drive Season 2 went international. Meanwhile, the Fiesta Café’s high-tech experience won over several car and gizmo lovers as they lined up to check out the car. To celebrate the sales of 1 lakh Figos, teams from Kolkata, Pune and Bengaluru set off [...]
Ford India in 2011: New beginnings
The Ford family embarked on a number of new journeys this year, from the all-new Fiesta to a Limited Edition Endeavour. Here’s a recap of the new cars from the Ford stable to hit the streets of India in 2011: In April, we unveiled the Ford Classic series in a brand-new avatar. With superior driving [...]
Bengaluru gets a taste of adventure
After Delhi and Chandigarh, it was the turn of Bengaluru to get a taste of off-road adventure through the Great Ford Endeavour Drive. On December 17, Ford India showcased the amazing off-roading capabilities of the Endeavour to a group of customers and mediapersons at a specially laid-out track in the Garden City. The safe, yet [...]
