Ford Car Lovers Speak: Part 1
A Ford car is not just any car. It’s about driving pleasure… it’s about the feeling of being in control while you are behind the wheel… it’s about performance, stability, reliability, ride and handling, and above all being affordable. Total peace of mind comes with owning a Ford vehicle. It’s all about relishing the experience [...]
Ford Figo launched!
The Ford Figo was launched in New Delhi a short while ago! Our joy knew no end today as the car was launched. Joe Hinrichs, president of Ford Asia, Pacific and Africa spoke about the Figo. “Our dealers are excited, customers are waiting and the new Figo is now ready to hit the streets,” he said. [...]
One India with One Ford
What do you do when you want to spread the message of peace all over the country? Why, you drive through it, of course! Dilpreet Singh Bindra, director of catering sales at the Taj Palace Delhi, drove across India in a 13,000-km journey in his Ford Fusion, connecting with Taj employees and the people of [...]
Ford India and Ford Figo in the Press
Ford India and Ford Figo continue to bask in the media spotlight. Here are some snippets from last fortnight’s press coverage. Economic Times reported that Ford will launch a new model in India every 12 to 18 months, while Wheels Unplugged mentioned the growing number of Ford dealerships in the country, breaching the 150-mark by [...]
Chennai factory is dressed up to deliver the new Figo!
The Ford Figo, which we unveiled last month, garnered much attention in India and around the world. From the common man to the world’s leading news publications — everyone is talking about it. For this fabulous new car, we have a fabulous factory — our rejuvenated integrated manufacturing plant in Maraimalai Nagar, Chennai. The plant [...]
View from the Top: John Parker
John Parker, executive vice president, Ford Asia Pacific and Africa made an impassioned speech as he went down memory lane to the time he started Ford in India 12 years ago . He spoke of the significance of the Figo in India and worldwide. “Figo is the foundation stone for the right products that are [...]
View from the Top: Alan Mulally
President and CEO Alan Mulally thrilled us when he said, “When you walk into a Ford showroom, you will be able to get every vehicle from there you can dream of,” at the Chennai town hall. “We are going to be best-in-class for every vehicle we make,” he added as 5000 of us from Ford [...]
The Ford Figo Revealing Moment
Here are the best moments of our unveiling event yesterday. Watch the Ford Figo drive out for the first time and what president and CEO Alan Mulally had to say about Ford and the new car. What do you think of the Figo? Let us know.
Ford Figo is here!
It’s anything but small- it’s substantial. It’s a Ford. And it’s finally revealed! Say hello to the newest member of the Ford carline in India– the Ford Figo! Figo is colloquial Italian for “cool”, and our new car personifies the vibrant spirit and youthful character of its name, plus the quality and substance car buyers [...]
First Gear
Hi, Welcome to Driving Ford, the Ford India blog that gives car lovers and Ford fans a behind-the-scenes look at our new car and a lowdown on its progress and rollout. Our blog is like a two-way road — we want to hear what you have to say too! So do give us your suggestions, [...]
