Driving Ford - The Official Ford India Blog : Driving Ford
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    Ford EcoSport Technical Deep Dive

    Tuesday, May 7, 2013

    Books may not be judged by their covers but the all-new Ford EcoSport can certainly be judged by its striking good looks. Its bold lines, contemporary shape and sophisticated interior all reflect its credentials as a capable, flexible and practical urban SUV. The all-new EcoSport provides roomy space for five, a high driving position with [...]

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    Top 5 Road Trips in India

    Thursday, April 18, 2013

    By far the best way to experience India is by road. And our mighty Ford Endeavour is doing just that on “MyEndeavour alterrain” drive with 5 celebrities who have taken on their unfinished journeys to rejuvenate, to revive, to retrospect; while cascading through the most remote terrains, zooming along fancy new highways, negotiating their way [...]

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  • 2013-03-15 21.07.50

    Picture Gallery: EcoSport Tour of Delhi & Mumbai

    Monday, March 18, 2013

    The 12 city road show took off to a memorable start as the Ford EcoSport pulled an enthusiastic crowd in Delhi and Mumbai from the 15th – 17th March. The car was placed in Select City Walk, Delhi and Infinity Mall, Mumbai for the people to experience the innovative SYNC and Ecoboost technology through an [...]

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    Ford Goes Live with its Urban Sports Utility Vehicle EcoSport

    Friday, March 15, 2013

    Going further with its largest product experiential campaign, Ford went live with the EcoSport and unlocked the first-of-its-kind opportunity for a hundred consumers to drive the urban SUV and share their product experience with family and friends. The hundred consumers will be selected by a jury having evaluated the registrations basis following or votes, quality [...]

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  • A doctor examines a child at a mobile health camp made possible by SUMURR

    A Salute to the Mothers on International Women’s Day

    Friday, March 8, 2013

    This International Women’s Day is even more special for us at Ford as we celebrate the day with the successful completion of the Sustainable Urban Mobility with Uncompromised Rural Reach (SUMURR) pilot programme – a project undertaken to facilitate better pre and post-natal care to expecting mothers and their infants in the remote corner of [...]

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  • figo cover

    Ford Figo Celebration Edition: The Making

    Monday, March 4, 2013

    We at Ford value what our customers think about our products and constantly strive towards customer-centered innovation. The Ford Figo has been a game changer by winning the hearts of over 270,000 happy customers. As Figo turns 3, we wanted to celebrate the occasion with our customers, and what better way than to have our [...]

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    The Stage is Set with EcoSport Urban Discoveries Campaign!

    Friday, March 1, 2013

    Ford India today announced the roll out of the most awaited experiential campaign – EcoSport Urban Discoveries. This 360-degree campaign is the foundation for the launch of Ford’s upcoming urban SUV, EcoSport. Hosted on an online platform www.ecosportdiscoveries.co.in, this campaign has the potential of reaching out to a target customer base spread across the length [...]

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    Must Have Car Tools for Every Owner

    Wednesday, February 27, 2013

    It is necessary for car owners to have their own set of car tools for simple fixes. To ensure that you’re ready for anything that comes your way, we’ve listed certain tools that are required to carry out maintenance, repairs and cleaning: Car Jacks and Wheel Spanner – One of the most important tools a [...]

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  • MyEndeavour alterrain Contest

    MyEndeavour alterrain Contest

    Friday, February 22, 2013

     How far would you go for your dreams? For an idea? For your unfulfilled desire? For your endeavor?     We have something exciting for all the travel-lust adventurers out there. We announced the Endeavour alterrain edition on 19th Feb at a star-studded event in Delhi where Ford India and the National Geographic Channel announced [...]

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    Ford India & National Geographic Present ‘MyEndeavour alterrain’ Series

    Tuesday, February 19, 2013

    Ford India and National Geographic channel, today announced MyEndeavour alterrain – an all-new adventure driving series. This series will feature five real people, from different walks of life, each who sets out on a thrilling journey, enroute deriving inspiration from an endeavour. Viewers of this show can watch Writer Chetan Bhagat, Filmmaker Nagesh Kukunoor, Boxing [...]

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Melange

Ford B515 (Hatty) 3162
Mar
28

SYNC – Seamless Connectivity

A man gets a call as he is walking to his car to drive home through rush hour traffic. His wife, who has a flight to catch, is on the line. He receives the call but the call drops in the middle of the conversation at a critical juncture as his phone starts pairing with [...]

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Water Ford
Mar
26

Every Drop Counts!

Approximately 1 billion people around the world lack access to safe, clean drinking water. About 2.5 billion people globally lack sanitation facilities. At Ford, water conservation is an integral part of Ford’s sustainability strategy, alongside greenhouse gas reduction. Many vehicle-manufacturing processes require water, and water is used at every point in our supply chain. In [...]

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SNIPPETS

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Jun
8

Fuel variant that would suit your needs

The fuel prices never seem to be stable and for a car buyer, it’s quite a dilemma to select that ideal fuel variant which can match his needs. Let’s get to the basics of how to choose between a diesel and a petrol car; though there is no one sure shot formula, here are a [...]

Car-wash
May
10

Make Your Car Wash Eco-Friendly

Your car needs that much deserved pampering and rejuvenation on a weekend, if not everyday. Even though, car wash keeps your car in good health, it can affect the environment otherwise – letting auto fluids flow down the drains, excessive water wastage and so on. We give you a lowdown on how to do make [...]

red figo
Nov
1

Ford India Holds Steady; Records Best Ever Export in October

Festive season is always a very busy time for vehicle sales in India and with a steady demand; Ford India sold 10,948 combined domestic wholesales and export units in October. Despite persistent market challenges in the subcontinent, domestic demand remained steady with 7,577 vehicles sold in October this year as compared to 8,091 units sold [...]

Delightful Ride and Handling
Oct
17

Experience the Change with Junaio

The newly launched Ford Figo that is stuffed with a host of enhanced features, substantially packaged style, performance and value-for-money is all set to make your eye balls spin and this time, virtually! All it takes is a smart phone app named Junaio which gives a virtual 360 degree tour of the New Ford Figo [...]

The New Ford Figo in Bright Yellow and Kinetic Blue
Oct
15

Ford Figo Arrives in a Brand New Avatar

Change is fun, change is exciting, change is surprising change is here! And this time, it’s arriving on 4 wheels! Ford India today introduced the New Figo that comes with a host of enhanced features and substantially packaged style, performance and value-for-money. All set to make heads turn, Figo comes in two new striking colours; [...]

IMG_3197
Oct
8

Ford’s Mighty Endeavour Drive in Ahemdabad

The Great Ford Endeavour Drive is back and how! An ideal way to showcase what Ford’s mighty SUV is capable of, The Great Ford Endeavour Drive 2012 kicked off in Ahmedabad this Saturday as Ford introduced the Endeavour’s true blue SUV character and go-anywhere abilities to the people of Gujarat. The participants enjoyed a power-packed [...]